PURPOSE Leverage a celebrity augmented reality performance in partnership with a brand to create a consumer need to purchase a specific package that will trigger the augmented performance. Generates sales, awareness, peer to peer sharing, social media sharing and distributes discounts and prizes to end users building brand loyalty and consumer engagement. CONCEPT Point your […]
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The world’s largest flying pizza
PURPOSE Stimulate a user becoming a bigger fan of a brand by giving the consumer a cool experience using Sizzle’s Augmented Reality to deliver a recordable AR stunt that is shareable in all media. CONCEPT User points the camera at a specific region, direction, etc. And GPS trigger starts the stunt. In this situation, it […]
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Tour the set, find bonus content
Sizzle takes you through the sets of some of the most exciting films, and allows you to find the Easter eggs hidden inside the set for prizes, merch and bonus content. PURPOSE Leverage out of home advertising, broadcast, streaming and print media to trigger the delivery of a Sizzle virtual reality exploration of the set […]
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Use AR to make a citywide treasure hunt
PURPOSE Create cross traffic between MGM owned resorts as well as pull in traffic from competitor’s resorts using a cohesive treasure hunt marketing program. CONCEPT Take users on a guided tour of a city, looking for and collecting visual holograms. This can lead to any of the multitude of Sizzle outcomes provided in the offer […]
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Viral AR in-store promotions
PURPOSE Drive consumers into retail locations to access digital assets such as larger-than-life products for the user to shoot a selfie with and post to social media. CONCEPT Create a series of augmented reality products for digital distribution on location in the retail establishments. Reward the user for coming to the retail establishment to get […]
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Virtual 3D Pop Up Shops
PURPOSE Generate a virtual pop up shop in the home, show room or backyard of the user to generate an increase in product interest and remote sales. CONCEPT Customers point Sizzle at an empty area in their home or office, and launch a virtual portal to allow them to enter your store, showroom or display […]
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Who the hell are you guys?
PURPOSE Convert fan enthusiasm into launch opportunities for upcoming franchise releases. CONCEPTS Rewarding the fans for staying until the end, is a Marvel signature play. Audiences will watch the Avengers trailer play in a YouTube player, which is embedded inside the Sizzle app. Marvel could combine this with some other clue in social media that […]